Kristin and Ken -

Catherine Watson of Vanguard Reality was an exceptional partner to achieve the sale of our condo property in San Francisco. She created a compelling narrative that highlighted the unique aspects of the property and provided a strong vision for the lifestyle that it would afford a new owner. When it came time to actually list the property, she used a network of highly reliable contractors to paint, refinish floors, and attend to any and all required maintenance issues. She solicited several staging proposals and helped us negotiate a great package; she was highly available to consult and attend to literally all issues and concerns that arose during the sale. She created a very attractive information package- available online and in printed form— and held several open houses and brokers’ tour events to generate visibility and buzz. It should be noted that much of this took place while we were traveling out of the country. Catherine never wavered in her vision for our property or support for us through the process. She ultimately and expeditiously delivered a great offer. We felt truly lucky to have had such a great partner 100% of the way. Her confidence, and her pleasant manner for which she provided advice and support at every step, made what could have been a very stressful ordeal into a pleasant adventure with a happy outcome. Without reservation, we recommend Catherine to anyone interested in buying or selling a property in San Francisco.

Jacques P. -

The fact that I found Catherine because she had the gumption to cold call me on the phone indicates a lot about her: Powerfully motivated, Catherine will stop at nothing to please her clients, acting always in their interest and with a promptness and efficiency that is truly remarkable. I have worked with many agents, and Catherine Watson is noticeably unlike the pack: Fearlessly and with great gusto, she is her own brand. Catherine is astute enough to deftly mold and curate her manners to more comfortably fit her clients' personalities, and this is a rare talent. Always upbeat, always optimistic, helpful, full of resources as well as outright charming in the most earnest of ways, Catherine Watson is a gem: She handled everything soup to nuts for me, including cleaning, repairs, remodel, staging, marketing, negotiations, advertising, and more. I was not even in the country during the entire process: I simply left her the keys. The job was done beautifully, with a smile, and to my best advantage. Hats off to a truly singular agent.

Cathy B. -

Catherine Watson was an incredible agent to work with. I cannot recommend her more highly. She owned the prep and sale of a beloved home I had owned for many years in SF. She is an extremely good listener as well as a savvy and creative trouble shooter. Her keen understanding of the local SF market combined with an honest and charming work ethic made her a huge asset. Selling in SF can move at a very fast pace and I think she really set my sale up for success. She helped me think through all the pros and cons of "the timing" several times even when I postponed during the beginning of the pandemic. If you are looking for a trustworthy, knowledgeable, respected and patient SF real estate expert - look no further!

Juliet A. -

Catherine did a great job getting attention for my house, which went up for sale in the late spring (2019). It got featured in Curb, and SFGate, and was sold in less than 2 weeks. She helped with the details such as how to get help moving things out, cleaning things up, and whatever it would take to sell the house. I highly recommend Catherine.

Alan M. -

“The list of things Catherine and her team went above and beyond on is too long to list, but here's a few: repainting and repairing the unit, installing the new ceiling speaker amp, cleaning, STAGING, and buyer relations during and after the sale. There isn't a rating high enough to assign to this review. Thank you Catherine, for everything..”

Amit K. -

For first time home buyers like us, the whole process can be quite daunting. One can surely go the Redfin route and save some bucks, but having Catherine as our agent saved us so much hassles and many many hours of internetting through the complex world of real estate transactions. Catherine is thorough with everything. She guides you at every step from helping figure what exactly one is looking for in a new home to the moment she hands over the keys. And her energy gives you the trust that you're in good hands. I think it's very important to have that chemistry with your agent. Totally recommend her, 100%.

Elizabeth K. -

We worked with Catherine to buy our home in San Francisco. We were downsizing to move into the city but we were hopeful for a place that would still make living as a family of four comfortable. Catherine spent time getting to know us before we started our search, learning our needs and wants. She then spent weeks meeting us all over the city to see a multitude of properties that were a mix of ones we found and ones she recommended for us. When we were interested she was quick to get us in for a viewing, when made offers, she was prompt to submit them, and when we got our offer accepted on our new home, she helped us step by step through the purchase. We loved working with Catherine and now we enjoy seeing her in our neighborhood as she sells properties near by. We will absolutely hunt her down if we ever decide to sell!

Gigi M. -

I had a wonderful experience working with Catherine! She helped me and my husband sell our San Francisco condominium this year. She was thorough, honest, friendly, helpful, professional and very knowledgeable of the NOPA real estate market. She lined up the professional stager and all the subcontractors when we were getting the condo ready for sale. She kept us well-informed during all stages of the sale. I highly recommend Catherine to anyone who is looking to buy or sell their property!

James R. -

As Trustee of a friend's Estate I was tasked with selling his SOMA condominium. I had the great pleasure of working with Catherine during entire sales process. Catherine was exceedingly professional, extremely knowledgeable about the SOMA real estate market and immensely helpful in all phases of the sales process. She immediately took charge of creatively marketing the property, coordinating condo repainting and refurbishment, staging the unit and upon sale, liaison with escrow company. She far exceeded my expectations as a real estate professional and I highly recommend her to any would-be buyer or seller.

Josephine W.

Catherine has helped with a few real estate transactions for our family's property business. As mentioned in other reviews Catherine is intelligent with a good sense of intuition. A few key factors in staying with Catherine is that when issues arise, Catherine will go all out to make sure things do not get derailed and will push the other parties to deliver as expected. At no time is there a sense of being dismissed, overridden, or pressured. There is a sense of teamwork and trust. Catherine's discretion and respect for her client's information is remarkable for this industry. Irrespective of the property value, the same high level of commitment and effort is applied.